Here's exactly what you get.
No vague deliverables. No agency speak. A clear list of what we build, set up, and keep running.
See what each build includes — view pricing
A genuinely custom website
Your website isn't a template anyone can copy. It's a custom-built, fast-loading site on a modern stack — up to 6 pages on Launch, 8 to 10 on Growth — with a page for every service and city you serve.
Fast, mobile-first, and built to turn visitors into leads — not just sit there.
What's included
- ✓Custom design — not a drag-and-drop template
- ✓A page for every service you offer
- ✓A page for every city in your service area
- ✓Local SEO foundation — metadata, structured data, sitemap
- ✓Submitted to Google Search Console at launch
- ✓Up to 6 pages on Launch · 8-10 on Growth (extra pages $250 each)
- ✓4 rounds of revisions during the build
Leads straight to your inbox
When someone fills out your form, you get an instant email notification and the contact is added to your own Brevo account — your list, your data, your sending reputation. No fragile integrations, no new platform to learn.
You already live in your inbox. Your leads land there too.
What's included
- ✓Contact form wired to instant email notification
- ✓Contact added to your own Brevo account automatically
- ✓UTM / source data captured with every lead
- ✓A lightweight CRM you can log into directly (Brevo)
- ✓Your list and contacts are yours — clean separation
- ✓Google Business Profile set up so locals can find you
A professional tracking foundation
GA4 comes on every build. On Growth — or as add-ons on Launch — we layer in ad-platform and server-side tracking so when you run ads, you know exactly which ones bring in paying customers.
Server-side / CAPI tracking is enterprise-grade measurement almost no local shop offers.
What's included
- ✓Google Analytics 4 connected and verified — every build
- ✓Consent Mode v2 + a consent preference center
- ✓Meta Pixel + Google Ads with Enhanced Conversions (Growth / add-on)
- ✓CAPI / server-side event tracking (Growth / add-on)
- ✓Custom events: phone clicks, form submits, key page visits
- ✓Managed through Google Tag Manager, verified at setup
Email automation that follows up for you
On Growth (or as an add-on), we write and build email sequences inside your Brevo account — a welcome, a lead follow-up, and a re-engagement or referral nudge — so no lead goes cold while you’re on a job.
Automated follow-up runs 24/7, from your own account.
What's included
- ✓Up to 3 sequences built and wired in your Brevo account
- ✓Welcome, lead follow-up, and re-engagement / referral flows
- ✓Copy written, built, and trigger-tested
- ✓Runs automatically from your own list
- ✓Included in Growth
- ✓$400 each or $1,000 for 3 as an add-on on Launch
A care plan that keeps it running
We don't hand off a site we can't keep running properly. Every build includes a mandatory monthly care plan that keeps your site hosted, secure, fast, and current — not parked on cheap hosting.
Maintained, not just live. $100/mo on Launch, $300/mo on Growth.
What's included
- ✓Hosting, SSL, and domain management
- ✓Uptime monitoring and security patching
- ✓Software and dependency maintenance
- ✓Monthly backups · GA4 kept running
- ✓Up to 30 minutes of minor content edits per month
- ✓Email support within ~2 business days (priority on Growth)
Important
What we don't do.
We believe in clarity. Here's what's outside our scope so there are no surprises.
✗Social media posting and management
✗Running your paid ad campaigns (we set up the tracking — you or your ad agency manages the spend)
✗Branding, logos, and photography beyond the website
✗A self-service CMS or login — content edits are handled for you as a care-plan service
✗Integrating your existing CRM (Jobber, Housecall Pro, etc.) — available as a paid custom add-on only
✗SMS / text-message marketing
Need something not on this list? Ask us — we may be able to help or point you to the right resource.
The process
From discovery call to live in about two weeks.
Discovery call
A 30-minute conversation about your business, your goals, and what's holding you back. We cover your current site, lead volume, where customers come from, and what you want to change.
✓ Outcome: You know exactly what we'd build and what it costs.Onboarding + content checklist
We send you a simple checklist — business name, services, service areas, photos, and any copy you already have. You fill it in at your own pace. No design experience needed.
✓ Outcome: Everything we need to build collected in one place.Build phase
We build your custom site, set up GA4, wire your contact form to instant email plus your own Brevo account, and configure tracking. Typically 10-15 working days.
✓ Outcome: You receive a staging link to preview before anything goes live.Review and revise
You give feedback on the staging site. We revise until it's right. All included — no hourly billing for reasonable changes during the build.
✓ Outcome: A site you're proud to send prospects to.Launch
We point your domain, configure SSL, submit your sitemap to Google Search Console, verify all tracking and pixel firing, and run a final QA pass across desktop and mobile.
✓ Outcome: Live, verified, and discoverable from day one.Handover
We walk you through it on a call — your GA4 analytics, your own Brevo account, and exactly how new leads reach you by email. No tech knowledge required, nothing new to learn.
✓ Outcome: You know where every lead comes from and where it lands.Ongoing care
Your care plan keeps the site hosted, secure, fast, and current, with monthly content edits and email support. Add growth work — tracking, email sequences, more pages — whenever you’re ready.
✓ Outcome: A site that stays fast and a path to grow into.Ready to build something that works?
A 30-minute discovery call. We'll learn about your business and map out your build.
Book a discovery call →Serving Cape Coral, Fort Myers, Naples and surrounding areas.